External Marketing Department with an Engineering Approach

Development
and Marketing with guaranteed
results

We build managed systems for NGOs, e-commerce, and events. We replace the chaos of contractors with a single point of responsibility: from clean code to end-to-end analytics and A/B testing.

/ Кейсы

Solutions that work
on business objectives

SYSTEM_MODE

fbl

Challenge

End-to-end Analytics for NGOs and Implementation of a Bank Statement Parser

Solution

• Highload-архитектура Перевели хранение транзакций в HL-блоки. Результат: сайт держит любую нагрузку, отклик базы < 0.1 сек.

• Умный парсер выписок Система сама читает банковские реестры, отличает гранты от донатов и разносит их по статьям бюджета.

• Очереди RabbitMQ Гарантия сохранности транзакций. Даже если CRM «моргнет», платеж останется в очереди и дойдет позже.

Highload / RabbitMQ / Умный парсер / Безопаность данных

Foundation

Вместе с 2022

Outside Inside

Вместе с 2022

Foundation

End-to-end Analytics for NGOs and Implementation of a Bank Statement Parser

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SYSTEM_MODE

millionaire-bazaar

Challenge

Live premieres + digital marketplace for UHNW investors

Solution

• Гибридная платформа Физические премьеры + онлайн-маркетплейс для глобальной видимости брендов.

• Кинематичные анимации GSAP анимации, многослойные видео-фоны, интерактивные переходы карточек.

• SEO + Конверсия Лаг-ориентированный UX для привлечения UHNW инвесторов, медиа партнеров для органического трафика.

GSAP 3 / ScrollTrigger / HTML5 Video / Three.js/WebGL

Millionaire

Bazaar

Outside Inside

Bazaar

Millionaire

Live premieres + digital marketplace for UHNW investors

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SYSTEM_MODE

fond-nika

Challenge

Raised 10 million RUB (2x YoY growth) via viral design and AI

Solution

• Концепция «Живого дома» Сделали интерактивный фасад, где в каждом окне живет подопечный фонда. Это не «просьба о помощи», а игра.

• AI-Анимация Использовали нейросети чтобы оживить статичные фото животных. Они двигаются, моргают и смотрят на пользователя, создавая эмоциональный контакт.

• Виральность Бесплатный органический охват в соцсетях.

AI Generation / Gamification / Viral Design / Frontend Animation

Nika Foundation

Спецпроект

Outside Inside

Спецпроект

Nika Foundation

Raised 10 million RUB (2x YoY growth) via viral design and AI

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SYSTEM_MODE

brovi

Challenge

How One Pop-up Doubled Conversion and Product Bundles Raised Average Order Value by 75%

Solution

• A/B тесты 6 лет непрерывных улучшений. Пример: внедрили окно «Продолжить покупки / Оформить» после добавления товара — конверсия в заказ выросла в 2 раза.

• Экономика сетов Продаем товары сетами. Мастеру выгоднее купить сразу много, а средний чек магазина вырос на 75%.

• Программа лояльности Сложная система цен: розница, мастер, салон, дилер. Плюс автоматические бонусы на День рождения и за объемы закупок.

A/B Testing / Loyalty System / Dynamic Pricing

BROWS

Вместе с 2020

Outside Inside

Вместе с 2020

BROWS

How One Pop-up Doubled Conversion and Product Bundles Raised Average Order Value by 75%

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SYSTEM_MODE

portal-svzh

Challenge

Reducing anxiety through a user-friendly structure and accessible support

Solution

• Навигация Структура сайта повторяет путь реального пациента (диагностика → лечение → ремиссия).

• Поиск Умная система тегов по видам заболеваний и симптомам (ответ за 30 сек).

• Сервисы Встроенная запись на консультации и группы поддержки.

1С-Битрикс / Умный поиск / Mobile-First

SZH Portal

Вместе с 2022

Outside Inside

Вместе с 2022

SZH Portal

Reducing anxiety through a user-friendly structure and accessible support

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SYSTEM_MODE

icrypto-awards

Challenge

Gamification and real-time counter updates doubled engagement

Solution

• Web3 эстетика Темная тема, неон и кинематографичная анимация (GSAP). Каждый клик и скролл дает визуальный отклик, удерживая внимание.

• Эффект FOMO Счетчики голосов обновляются в реальном времени (WebSockets). Пользователи видят, как их фаворит догоняет конкурента, и зовут друзей голосовать.

• Честность Интеграция с MoonPay API. Голосование привязано к кошельку — накрутки ботами исключены.

GSAP Animation / MoonPay API / Web3 / Highload

iCrypto Awards

Премия

Outside Inside

Премия

iCrypto Awards

Gamification and real-time counter updates doubled engagement

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All cases

/ Стек компетенций

An engineering approach
to your growth

In a world of information noise, the winner is the one who works faster, looks more convincing, and doesn't break under pressure.

MODULE // 01 VISUAL_IMPACT

WebGL / Three.js / GSAP / Nuxt.js

Promo sites and visual storytelling

The goal of this module is to capture attention and evoke emotion. We use modern web technologies and animation not for beauty's sake, but to guide the user hand-in-hand to the target action.

Goal Product launches, special projects, WOW-effect

Result (Benchmark) Case "Nik's Foundation": >10M in donations (x2 YoY)

Creative frontend Smooth 60fps animation even on mobile

MODULE // 02 BUSINESS_CORE

1C-Bitrix (D7) / PHP 8+ / Composite

E-commerce stores and corporate websites

Business classics. Reliable, fast, and user-friendly websites that search engines love. No unnecessary clutter here — only clean design and functionality. Platforms that are easy to administer.

SEO Architecture Structure is planned before design

Speed Green zone in Google PageSpeed

UX/UI Intuitive catalog and simple cart

MODULE // 03 WEB_ENGINEERING

Next.js / Strapi / PostgreSQL / RabbitMQ / Docker

Complex system development

When off-the-shelf solutions are not enough. We design personal accounts, B2B portals, and platforms with millions of visits. Engineering work: architecture capable of withstanding peak loads.

Fault tolerance 99.9% uptime on "Black Friday"

Synchronization Real-time data exchange

Microservices Block isolation for security

MODULE // 04 DATA_MARKETING

Yandex Direct / Roistat / Top Visor / Yandex Metrica

Marketing and analytics

A beautiful website is useless if no one knows about it. We approach advertising like engineers: no abstract reach, only numbers. We build sales funnels and calculate the cost of each client.

End-to-end analytics Tracking every ruble from click to cash

Context and targeting Budget management by ROI

SEO strategy Focus on behavioral factors

MODULE // 05 CONTINUOUS_EVOLUTION

SLA / Agile / DevOps

Technical development and support

A website is a living organism. Instead of chaotic edits, we work according to a clear roadmap, improving metrics monthly. We learn about problems before you do.

Strategy 3-month update roadmap

Reporting Transparent sales growth metrics

Integrations Control over gateways, delivery, and 1C

/ Модель работы

Architecture of responsibility

Bustlers is not just a contractor, but an external technical director for marketing. We've created a model that frees you from micromanagement and unites all processes into a single loop.

Analysis

Working with hypotheses

We don't wait for "what to do" tasks. We analyze the funnel, find customer leaks, and propose engineering solutions ourselves.

KPI

Focus on money

While others report "hours worked," we focus on metrics that impact your net profit.

Control

Full autonomy

You don't need to delve into technical nuances. You set a business goal — we find and implement the shortest path to it.

Team

In-house synergy

Situations where a dev blames a marketer are eliminated. All specialists work in tandem towards a common KPI.

Process

Smart design

We design visuals that aid SEO and write code that solves marketing problems. No "pretty but useless" solutions.

Result

No middlemen

You get a turnkey product where every detail is fitted together for maximum conversion.

Highload

Global Events

Experience building systems for global exhibitions. We know how to ensure flawless operation when thousands of people visit the site simultaneously.

Security

Transparency for NGOs

Working with foundations has taught us to build maximally honest, secure payment processing and automated reporting systems.

Engineering

Data logic

We design not "pictures," but architecture. Your transactions, databases, and integrations will work like Swiss clockwork.

Stage 1

Technical audit and review

We clean up the mess and "kludges" left by previous contractors. We rebuild the foundation from scratch if the old one is rotten.

Stage 2

Hypotheses and strategy

We create a plan based on numbers, not fantasies. We identify growth points before writing the first line of code.

Stage 3

Seamless implementation

Our design doesn't hinder SEO, and our code aids advertising. We launch products without breaking current processes.

Stage 4

Development and support

We don't abandon the project after launch. We replace your marketing department, constantly improving conversion and implementing features.

/ Начать работу

Pre-project analysis and strategy.

We value reputation over the check. If we see risks, we say so immediately. You get an objective forecast and an estimate we are ready to be accountable for.

* We sign an NDA before accessing your data

LAUNCH STAGES

WAITING_FOR_APPLICATION

Express analysis

We study your goals and current situation. We honestly say if we can't help.

Meeting with an engineer

30 minutes. We discuss business tasks without "fluff" or pushing unnecessary services.

Plan and precise estimate

You receive a fixed budget, deadlines, and a roadmap of work.

Transparent start

Team onboarding, reporting setup, and project kickoff.

Development
and Marketing with guaranteed
results